Issue #6: Democratise Or Die
Democratise or die: How technology is forcing great change in the fashion industry
When you think about it, the relationship between fashion and technology was never going to be easy. One trades in desire, luxury and unattainability while the other ruthlessly disrupts, drives efficiency and makes everything accessible to everyone.
This year, the change that technology began to drive with the industrial revolution has been fully realised. Fashion as we know it is on a new path and must embrace technology in all its forms, or other businesses will jump in. [k1] And we’re not just talking wearables — smart fabrics, sustainability practices, communications and retail. Each aspect is wide open to new ideas and approaches and fashion houses must adapt or fade into insignificance.